Weâve Boosted Real Estate Developersâ Sales by over âŹ100M in Preconstruction Phase.
Let IRIS⢠help you be next.
IRIS⢠lets buyers explore an entire development â from building and surroundings to amenities, units, floor plans and interiors â within one seamless, interactive PropTech solution.
There is a huge load of information and it is scattered: floorplans, brochures, separate explanations, different visualizations, so there is no clear picture. Pre-sales drags: questions pile up, cancellations rise and sales agents are repeating themselves all the time trapped in boring loop.
IRIS⢠is the ultimate ALL-in-ONE presentation software in the heart of your showroom that saves time, answers questions, explains design solutions, and clarifies the vision.
Empowerment for the sales team - being able to have 100% control of the presentation flow on the meetings & satisfied buyers, being able to imagine, understand and oversee the projects with all their questions answered at the same time.
Less effort, better results, quicker signatures, revenue hits earlier consistently.
Increase efficiency and the number of daily appointments â without adding headcount.
Increase prices with our high-quality visual system
in year one of using our tools
who tries IRIS⢠first.
Agent actually use IRIS⢠because it literally prints money
Quickly filter the apartments by price, surface area, room count, floor, building type, orientation, views, and availability. Still too many options left? Don't worryâwe have a revolutionary new solution: reduce the list with our separate Lifestyle Filter, which helps you find a match according to the Buyer's personal preferences.
Are there multiple units the Buyer likes? Mark them as favorites, then compare them side-by-side in a list. Sort quicklyâdescending or ascendingâby price, area, or many other attributes after you have examined the entire Project to choose the ONE that is the best fit.
From time to time, every good sales agent needs a couple of seconds during a session with a Buyer (to prepare a coffee, find a document, check the contract, or bring in something), but hates to leave the Buyer on their own. Don't worryâIRIS⢠has several built-in auto-presentation modes, so even when you need to step away from the table, IRIS⢠can still present the project.
Showcase the experience of future reality! Present your Project from sunrise to sunset with interactive day-to-night lighting, weather simulations, and changing seasons. Bird's-eye view, balcony views, or street-level walksâ Anytime!
Do you already use any of these CRM systems and don't want to add another information source that your Sales Team will struggle to manage? Rightâ we know. That's why IRIS⢠can integrate with any CRM that has an open API. This way, your life gets easier: you focus on sales in IRIS⢠with all your data inside, while everything stays up to date and safe in your own single source-of-truth CRM.
Feelings and emotions sell, right? IRIS⢠lets you ride that waveâshow panoramic views from each unit's balcony, loggia, or window while shifting time of day from morning to night, weather from sunny to rainy, and seasons from spring to winter. Don't just promiseâlet them taste what you're offering.
Live Guided Tour? IRIS⢠lets you ride that waveâshow panoramic views from each unit's balcony, loggia, or window while shifting time of day from morning to night, weather from sunny to rainy, and seasons from spring to winter. Don't just promiseâlet them taste what you're offering.
IRIS⢠is visually powerfulâand strong with numbers, too. See heat maps, time-to-yes decisions, premium rates, velocity, best-performing units, and more. Not just for you: show bulletproof data to your Buyer so value piles up before their eyesâ driving faster decisions.
Simplify the selection process by letting your buyers curate their own journey. During the showroom session, clients can instantly save their preferred apartments to a personal Favorites list with a single click. This feature allows them to filter out the noise and focus exclusively on the units that meet their criteria, transforming a complex development into a manageable, personal selection. It's the perfect tool to help buyers move from browsing to deciding without feeling overwhelmed.
Our integrated Copilot knows your project inside and out. IRIS⢠can help you, offer suggestions, and free you from manual work. Just tell it what you need to see or find, and let the magic do the rest. Elevate the user experience to the 21st century with IRISâ˘!
Oversee all your closed, ongoing, and upcoming projectsâand choose on-site. With this Gallery solution, everything is in one place, so you'll never worry about being prepared on time, even when meetings pile up back-to-back!
This tool is a wonder on its own. You can now become the master of your project's visual story and identity. With IRISâ˘'s instant in-app render studio, create an unlimited number of high-quality 4K rendersâ for your website, social media, or tailor-made unit views for your Buyersâright on the spot. Anywhere, anytime, and for freeâsaving tens of thousands of euros per project.
With or without Avatar you can now walk freely everywhere around your project in a real-time environment. 24 hour cyrcadial cycle, different weather conditions and seasons - separately or all of them together. Show your Buyers the hidden gems and unique places, which make your Project special and outstanding!
One of the most underrated - yet one of the most important - features of your project is its location. Demonstrate the value of the location where your project will rise and take advantage of everything around to serve your goal. Schools, parks, public transportation and many more with visualized interactive travel times and distances.
For ISTER Tower, I made the strategic decision to adopt IRIS as a new standard within our sales process and selected MADSPACE s.r.o. to deliver it at this level. It was an opportunity for them to step upâand with our sales methodology and workflow in place, the result was a more refined client experience and improved sales efficiency.
I was thoroughly pleased with the work of the team from MADSPACE, I must say I greatly enjoyed collaborating with them. Always prepared, punctual, and in fine spirits. Their professionalism and positive attitude made every interaction a pleasure. I look forward to working with them again in the near future!
Working with MADSPACE has been an outstanding experience, as their professionalism and insights have made a noticeable difference in the success of our Project in KoĹĄice. The ability to understand our needs and provide effective solutions merged with innovation has not only improved our sales but also enhanced the overall client experience.
MADSPACE provided us with an exceptional all-in-one sales tool to support the pre-sales of our residential development project. This tool demonstrated high-quality execution, detailed graphic design, and excellent flexibility for the adjustments we required. We also greatly appreciated the ability to integrate it with our CRM system, which significantly simplified the management of potential clients and the overall sales process.
David brings 10+ years of innovative digital solutions in real estate development and business, translating complex goals into predictable sales outcomes.
He blends finance, company-building, business development and sales leadership into one execution engine. Under his direction, IRIS⢠scales with disciplined metrics and partner-ready operations. He keeps teams focused on results: faster pipelines, stronger revenues, and sustained growth.
Matthew is the visionary mind behind IRISâ˘, shaping product strategy with bold, first-principles thinking reminiscent of breakout tech leaders.
After working with architectural design studios in Slovakia and abroad, he saw a recurring gap: architects explore living, walkable 3D worlds, but sales teams are left with catalogs and a handful of renders. IRIS⢠is his answerâturning that rich design reality into decisive, guided showroom experiences.
Hereâs everything you need to know about Payble, from features to getting started
Got any specific questions?
Contact UsOur projects typically range from âŹ150 to âŹ250 / 1 unit (apartment) depending on scope and complexity. The minimum investment to work with usis âŹ30,000, ensuring you get a high-quality, results-driven solution tailored to your project.
IRIS is custom-built to maximize your pre-sales with more than 200+ unique and interactive functionalities. Among others this includes 3D visuals, interactive walkthroughs, floor plan viewers, location maps, lead capture integrations, and a web experience designed to convert interests into sales.
The average turnaround is 8â12 weeks, but we can often move faster if you already have assets like CAD files, renderings, or branding materials ready to go.
This is for Real Estate developers & RE sales agents with approved plans who are ready to start selling faster, reach more buyers, and gain leverage with investors or lenders by locking in sales before breaking ground.
Taylor made solutions and functionalities developed with high-end sales professionals. Real Estate developers & agents told us what they need to sell faster and we created the solution based on their sales experiences = IRIS was created to be the extra sales force in your team, without limitations.
Our rule of thumb? Allocate 0.5% to 1% of your total project sell-out value to marketing. This ensures you generate enough leads, build strong brand awareness, and drive pre-sales before construction even begins. Marketing isnât an expenseâitâs how you sell before you build.
Do you want to sell faster, want to exceed KPI's, do you want to shock your buyers, become the industry leader with innovations in sales? Than this is your moment to implement IRIS! 100% of our Customers are coming back for more = because IRIS made a difference.
Once you book a call, weâll dive into your project goals, current assets, and challenges. From there, weâll map out a custom strategy to help you hit your goals.
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